Pursuing such a goal necessitates more than one breakthrough. A good definition of a goal is one that sets us on a path of ongoing improvement. One of Eli Goldratt s convictions was that the goal of an individual or an organization should not be defined in absolute terms.
It contains a serious message for all managers in industry and explains the ideas, which underline the Theory of Constraints (TOC), developed by Eli Goldratt. The story of Alex's fight to save his plant is more than compulsive reading. It takes a chance meeting with a professor from student days - Jonah - to help him break out of conventional ways of thinking to see what needs to be done. He has ninety days to save his plant - or it will be closed by corporate HQ, with hundreds of job losses. His factory is rapidly heading for disaster. Alex Rogo is a harried plant manager working ever more desperately to try improve performance. It is a book to recommend to your friends in industry - even to your bosses - but not to your competitors. Written in a fast-paced thriller style, The Goal, a gripping novel, is transforming management thinking throughout the world. *A Graphic Novel version of this title is now available: "The Goal: A Business Graphic Novel" 30th Anniversary Edition.
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